Digital Doppelgängers – What Happens When There’s Another You Online

“Today you are You, that is truer than true. There is no one alive who is Youer than You.” - Dr Seuss No offence to Dr Seuss, but with 7.6 billion people out there and the internet bringing us closer each day it’s fairly common to stumble across another You online (or at least someone who could easily be mistaken for You). A digital doppelgänger is someone who shares the same name as you and, as a result, a digital footprint across search results, social media and email. You were probably first made aware of your digital doppelgänger’s existence when trying to grab the coveted first name–last name combo for your email or social media handle. In the dark ages (before internet), it didn’t matter much if there was someone out there with [...]