Meaningful marketing for product brands

Your products celebrate sustainability, innovation and genuine value.

But your marketing? It’s giving disconnect and missed opportunities.

It’s time to rewrite the story.

I help product brands grow with marketing management, creative campaigns and strategic copywriting for more visibility, community and sales.

nell casey

The stats to back it up

10+

years growing brands through impactful words

100+

product-brand
clients helped

loads

of creative
insights shared

ecommerce marketing

Nell Casey,
marketer and copywriter

I help you market your brand better so you can grow sustainably and stand out.

My clients are independent product business founders who put innovation, sustainability and community ahead of profit (but who know profit always follows purpose).

While your products are considered, right now your marketing leans more to the chaotic. Whether you’re juggling marketing alongside your (many!) other business roles, or have outsourced only to find coordination is taking all your time, I can help.

I bring strategic thinking and creative direction to your marketing – whether that’s writing your brand story from the beginning, bringing a campaign to life, or managing your marketing for the long-term.

I want to help you market your small business better so you can grow sustainably and stand out.

The Behind The Scenes

  • Mum to one incredibly outgoing toddler [my weekend life is all kids birthday parties and play dates right now].

  • Will always order tiramisu if it’s on the dessert menu [if you know somewhere that does it well, let me know].

  • Coast over mountain and currently dreaming of living beachside with a bush backyard.

  • Friends call me the ‘ideas person’. From business ideas to coming up with campaign approaches, I light up at impromptu brainstorming sessions.

  • I’m probably listening to a podcast about true crime or marketing – or delightfully, an episode where both topics collide.

  • My sliding doors moment is swiping on an app and taking a chance on a date with a guy who lived 90 minutes away, trading big city life for a small town lifestyle.

nell casey marketing expert

“Nell from Fete Creative has been one of the best investments for my business. She will deep dive with you all things and help you get exactly what you envisioned for the brand.”

– Sue J, Damn, Gina

Growth at all costs marketing isn’t the way forward

Not only is it unsustainable and expensive. It also ignores the real reason you went into business in the first place.

Marketing your business should make you money, yes. But it should also feel and do good too.

Here’s how I see that happening:

number 1

Transformation over transactions

I create marketing that speaks to your brand’s purpose while driving meaningful growth.

number 2

Marketing
that matters

No more chaos or generic content. I bring creative thinking and strategic direction so every campaign serves a purpose.

number 3

Planning
and precision

Big ideas need strong foundations. I orchestrate your marketing with precision, so we can measure impact and track success.

Work with Nell Casey

OUTSOURCED MARKETING MANAGEMENT

Made For You Marketing

Lead your market, not your marketing meetings with an outsourced, in-house manager.

marketing strategy & support

Hot Fix Session

Good and quick marketing session to give you clarity, insights and action steps to clarify your messaging, amplify your brand and boost your impact.