A Quick Tip to Help You Capture Ideas on the Run

Sometimes we find a solution so obvious that we can't believe we haven't been doing it for years. That's totally how I feel about this little trick I've been using to capture all the amazing ideas that come to me when I'm not at my computer. Something about that little blinking cursor and blank white screen totally shuts down the creative side of my brain. But when I'm out walking around my neighbourhood. Well, I'm like a freakin' maestro (in my head, anyway). But how to capture those ideas in the moment? Typing them onto my phone is soooo slow, and relying on my brain to remember them is pretty useless. So I found this totally obvious-why-haven't-I-been-doing-this-already tool and it's totally changed the way I come up with new ideas for my biz [...]

By |2019-10-16T12:51:49+11:00March 6th, 2015|Content Marketing, Tips and Tricks|2 Comments

What I’ve Learned From Six Months in Business

Today marks six months since I officially flung open the doors on my business and started working full time as a small business copywriter. And what a ride it’s been! I’d love to say that it’s all been great, but the reality is that some things haven’t turned out like I thought they would. But, I have figured out a lot of important stuff about my biz and myself in that time, and had some amazing wins (sometimes unexpectedly). This week, I wanted to share with you what I've learned so far in my business. Enjoy! (Nearly) Everything You Do is An Experiment I spent a lot of time in the early stages of my business obsessing over the right way to do things. Like, should I call prospects or email them? Should I list my [...]

By |2019-10-16T12:51:45+11:00December 16th, 2014|Copywriting, Growing Your Business, Money & Business|2 Comments

Small Business Planning for an Awesome 2015

Even before I started my business, I always used the December-January period to assess the year just gone and make plans for the future. Now that I run my own business, I think it’s even more important to take some time out from working IN your biz to think about the big, crazy and exciting goals that you have swirling around in your head. Now maybe you’re not a planner. Or you don’t think small business planning is important. I know plenty of people who run businesses and don’t do a lot of forward planning. But personally, I think taking a step back to review where you are headed can help give you the clarity and drive to propel you forward. So, I wanted to show you what my business planning process looks like, [...]

By |2019-10-16T12:51:44+11:00December 8th, 2014|Growing Your Business|0 Comments
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